Philadelphia SEO Internet Marketing

Search, SEO and New Media Marketing

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Entries Tagged as 'SEO'

Once again the SEO - PPC question

August 27th, 2008 · No Comments

If you’re new here, you may want to subscribe to my RSS feed. OR you could subscribe by email if that is easier. Just enter an email in the box to the right. Thanks for visiting!A good graphic that at least tries to understand the conversation:

While this may be over simplified the meaning is [...]

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Tags: B2B Marketing · B2B SEO · Internet Marketing · SEO · Search Engine Marketing · Search Engine Optimization

Yearning for Local Search

August 21st, 2008 · No Comments

One of the biggest movers in search this past month was CitySquares.com which indicates that people really want more from local search which is getting pretty interesting. With so many of our clients strictly targeting the local marketplace, many have been having problems gaining traction online and services like Superpages.com and Yellowpages.com don’t come cheap…having [...]

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Tags: Local Search · SEO

15 minute SEO - Covering the basics

August 7th, 2008 · No Comments

Those who know SEO understand that we can’t cover a whole lot in 15 minutes but there’s great value in at least understanding some of the basic concepts so that we can be more informed in our Web choices. The fabulous folks aver at Talance invited us to give a group presentation covering some of [...]

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Tags: SEO · Search Engine Optimization · social media marketing

Ask not what your search engine can do…

March 6th, 2008 · No Comments

I’m a fan of the underdog. If I don’t have a vested interest in a football game, I’ll quietly go against the favorite because I like competition better. Ask.com has never been a big player but more of an innovator and have done some interesting things through the years. The concept of a user actually [...]

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Tags: Internet Marketing · SEO · Search Engine Marketing · Search Engine Optimization

Usability Testing for SEO

February 20th, 2008 · No Comments

I keep trying to like SecondLife. If you’re not familiar with it, go and check it out over at secondlife.com. A lot of marketers were touting this as the next big thing but I was never convinced. Corporate was getting involved, buying up property, hosting concerts, discussions. In any event, I tried it out again last [...]

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Tags: Internet Marketing · Philadelphia Search Marketing · SEO · Search Engine Marketing · Search Engine Optimization

Old School Marketing in a New School World (#1): First in a series looking at traditional marketing tools in a web marketing world.

January 24th, 2008 · No Comments

One the indelible rules of the old school is you are either talking to a target market or you are not talking in spite of how much noise you are making.

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Tags: Internet Marketing · Philadelphia Online Marketing · SEO · Search Engine Marketing

Google will keep SEOers busy in 2008

January 2nd, 2008 · No Comments

For those of us who live and breathe Google search results, the second half of 2007 was a tough one as Google seemingly kept experimenting and altering their algorithm weekly, with their interest in displaying fresher results. As a result, there was a great deal of movement around the rankings and blogs had a lot [...]

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Tags: Internet Marketing · Philadelphia Online Marketing · Philadelphia Search Marketing · SEO · Search Engine Marketing · Search Engine Optimization · social media marketing

Comparing Search Engines

December 24th, 2007 · No Comments

It’s funny, we read through the statistics and pore through ours and client analytics but it never really dawns on us to do statistical comparisons across the major search engines (Google, MSN and Yahoo….and maybe Ask.com but rarely).
A post over at SEO Scoop offers a little data crunching in her comparison by looking at a [...]

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Tags: Internet Marketing · SEO · Search Engine Marketing · Search Engine Optimization

Ask and they shall not receive

December 12th, 2007 · No Comments

There’s been a considerable amount of hype recently surrounding Ask.com’s new AskEraser, their privacy protection tool that enables users to:
“When enabled by the user, AskEraser completely deletes all future search queries and associated cookie information from Ask.com servers, including IP address, User ID, Session ID, and the complete text of their queries.”
I thought I [...]

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Tags: Internet Marketing · News Media · SEO · Search Engine Marketing · Search Engine Optimization

Free Keyword Research Tools of Choice

December 10th, 2007 · No Comments

It’s nearly been a year since my favorite keyword research tool Overture stopped being updated so I thought I might share some of the tools that I’ve discovered since. I liked Overture for its ease of use. Sure, it was a little unreliable at times but I would always forgive.

You’ll notice that it still says [...]

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Tags: Internet Marketing · SEO · Search Engine Marketing · Search Engine Optimization