Philadelphia SEO Internet Marketing

Search, SEO and New Media Marketing

7 Ways To Build Links To Your Website

Posted on | February 8, 2008 |

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Darren Rowse has some good advice:

1) Pick a Niche and Own It With Quality Content

2) Get Involved In The Community

3) Get Press

4) Social Networking Sites

6) Directories, Craigslist, Wikipedia

7) Give People An Incentive To Link to You

Additional Link Building Tips

  • Try to get links to your internal pages and not just your home page. The more you have to your internal pages, the better those pages will rank. For example, I have 22,938 Google-recognized links to my site but only 8,075 of them go to my homepage. The rest all go to internal pages on my website.
  • Get as high a Page Rank link as you can from the websites who profile you. A link on a Page Rank 1 internal page versus a Page Rank 5 homepage will make a big difference to your site. Just because two pages are on the same domain name, it doesn’t mean that they carry the same link value.
  • When getting a link, don’t tell people what anchor text to use (the blue text that is underlined). If all your links have the same anchor text you can get banned from Google for that keyword. I always ask my link partners to use anchor text that they feel best describes what my website is all about.
  • As soon as you get a link, tell Google about it through their Add URL page. It’s another free tool that Google offers and the sooner Google knows about the links to you, the sooner you will rise up in the rankings.
  • Don’t give up! Link building is an ongoing process and requires patience. It’s better to work for 1 hour a day for 24 days than to work for 24 hours straight and burn yourself out. If you keep working at it, the links will come!

For more elaboration head here.

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