Philadelphia SEO Internet Marketing

SEO, PPC and Social Media Marketing

Facebook Fan Page: My Trial by Fire

Facebook Fan Pages and Facebook marketing can be successfully used for a variety of businesses. Little did I know that when I first started working with Dinkum Interactive as a Sales Assistant I would be diving in with both feet. I’ve never written for a blog, let alone manage a Facebook Fan page, but after [...]

A Purple Cow Story: Southwest Airlines Rapper

Many people have experienced Southwest Airline’s willingness to do things a bit differently. Arguably, the result is the creation of what Seth Godin describes as a “Purple Cow;” in other words, transforming a business to become remarkable. The concept is applicable to businesses of every size, online or not.
I recently found an ideal example of [...]

Happiness Compounded

Last week we looked at the importance of creating happy customers by imagining how people will respond to our products – not just at the point of purchase, but well into the future. This week, I would like explore additional implications of organizing your business around a “happy customers” strategy.
First of [...]