Online Market Research: Helpful Tools
Recently, I was brainstorming with several small business owners for ideas on how to increase their sales. While the conversation touched on a variety of topics, we continually revisited the subject of market research. After some discussion, it became clear that they were woefully uninformed about the variety of low/no cost online tools that could [...]
Rick’s New Glasses Social Media Project: What We Learned
In November, we used a seemingly routine occurrence as the keystone to a social media project. Rick Simmons, one of our illustrious leaders, needed new glasses and we felt compelled to help Rick out. After all, he needs it So we concocted a quick experiment to see what would happen, figuring that it [...]
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