Relational Capital – Is it Part of Your Social Media Goals?
During a recent meeting of the Philadelphia Chapter of the Sales and Marketing Executives International (SMEI), author Ed Wallace led an interesting discussion on the development and use of “relational capital.” I couldn’t help but see a parallel with social media.
Before proceeding, I must say that I was impressed by the discussion which emphasized actionable [...]
Philly SMEI Supports Widener Students
I’m a long time member of Sales and Marketing Executives International, which is an international organization dedicated to ethical standards, continuing education and networking within the sales and marketing disciplines. The SMEI Philadelphia Chapter is a great group of people and I recommend a visit to anyone connected with sales or marketing. The programs are [...]
Now Presenting. . .
Our very own Rick Simmons will be presenting a workshop on Social Media for Business on June 9 for the SMEI networking breakfast. It starts at 7:30 in the morning at the Plymouth Meeting Country Club. In this day and age, most people have heard of Twitter, FaceBook, and LinkedIn but not as many know [...]
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